Gammadyne Corporation

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"Over the years Gammadyne has become a mission critical piece of software to our operations."
- David Goodale
"Finding Gammadyne Mailer was like a dream come true for us."
- Jonathan Deitch
"Gammadyne is absolutely the BEST bulk email solution out there."
- Cindy Papenheim

Message Personalization

Gammadyne Mailer can personalize outgoing email with database data (or CSV data).  This feature is often referred to as "Mail Merge".

To merge data into an email, simply enclose the database column name inside a set of double brackets.  Following is an example:

Hello [[FirstName]]. Acme Products, Inc. just wanted to let you know about our new product that can be useful for the entire [[LastName]] household:  Super-Green-47 wallpaper cleaner. Everyone in [[City]] is talking about Super-Green-47.


Personalization with G-Merge

More advanced message personalization is possible with "G-Merge", Gammadyne Mailer's powerful built-in scripting language.  G-Merge can manipulate data in almost any way conceivable.  The versatility of G-Merge at generating complex personalized emails is unparalleled.  Here is a partial list of G-Merge's features:

  • Integrates with databases
  • IF-statements
  • Variables
  • Loops
  • Mathematical expressions
  • Date calculations
  • File I/O
  • Extensive function library
  • User-defined functions

G-Merge can be used to personalize the Text Body, HTML Body, Attachments, From, To, Reply-To, CC, BCC, Subject, HTML embedded images, and database WHERE clause.

Conditional Bodies

The "IF" statement can control the presence of entire paragraphs of text.  Here is an example of a message that uses a conditional body:

Dear [[FirstName]],

[[if product_id = 1005]]Thank you for purchasing a widget.[[else]]Thank you for ordering a gadget.[[endif]]

A package should arrive by [[order_date + 30]]